Case Study: Emerald City Divorce Solutions

My client grew from 1 appointment a month to 10 through search ads.

“We have about as many appointments as we can handle in a month right now.”
– Dick. Owner of Emerald City Divorce Solutions

Situation

My client needed help on his marketing but he wasn’t sure what was needed. He had a website, tried advertising in the newspaper a couple times but never found a system that consistently brought in leads.

Task

His business had a decent website but never invested in getting traffic there. A website without anyone visiting it does not generate value for your business.

I set up his Google Search campaigns and rebuild his website for inbound leads appointment scheduling.

Action

I ran search ads on high-buying intent searches for his industry. 

I started his ad budgets relatively small and once I found the campaigns with the highest cost/lead efficiency I upped the budgets there.

Result

Search ads grew this business’s monthly inbound leads from 1 to 10.

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